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ladbible and tyla partnered with the department of health and social care (dhsc) on a campaign to promote social care work among young people. the result was a 'reverse interview' in which our unsuspecting contributors would ask our pre-casted social workers questions to try and identify what they did in the shortest amount of time, with just yes/no answers. to accompany our studio shoot, we hit the streets for some voxpops, challenging the public to guess our interviewer's role and revealing some surprising things about the career along the way.

produceR: tamara lenz
creative director: alex boultwood
dop: jim embrey
cam op: matt parry
sound: tom redhead
runner: finn wallace
social care workers: lorna davis & joe du marney

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